Webinar-Hey Alexa: What's the role of voice assistants in healthcare?

Webinar-Hey Alexa: What's the role of voice assistants in healthcare?

Thursday, October 10, 2019 (1:00 PM - 2:00 PM) (EDT)


Webinar: The Role of Voice Assistants in Healthcare

Consumers have adopted virtual assistants by the millions to control their home environment, be entertained, and get answers to a variety of questions. This new modality is particularly attractive when your hands are busy or you simply are away from your phone or PC.

As the virtual assistant platforms evolve, consumers will be looking to leverage them to better manage their care. What are the early opportunities in leveraging voice in patient-facing digital and connected healthcare solutions? What are the pitfalls and risks? How do you manage patient privacy and security? What are future opportunities for voice as the platform evolves and matures? What are clinician facing opportunities that will emerge?

This webinar will provide an overview of voice technologies and provide an opportunity to explore how this should be considered as part of an overall innovation and product management strategy.

Key Takeaways:

  1. Provide context on the rapid adoption of virtual assistants, the state of the technology today, who is leading the market and why, then dive into the opportunities to leverage voice, focusing on the benefits over existing modalities.
  2. Delve into the challenges with voice today, how the medium will likely evolve to address these, and approaches from a user experience design and system architecture perspective to make the most of the technology as it currently stands.
  3. Explore several use cases demonstrating applications for the technology in the changing landscape around value-based healthcare.


David Box
Director of Business Development - US Healthcare
Macadamian Technologies

David Box is an internationally experienced executive. He has demonstrated success in the ideation, development, and commercialization of healthcare technologies and creative agency services, in Europe, Asia, and the US. David is committed to developing integrated product development and commercialization strategies from inception to launch and beyond.

Prior to joining Macadamian, David spent the past 10 years working with customers in the healthcare industry to develop market-leading products and services that improve patient outcomes and experience and increase engagement. He has earned his Bachelor of Science from the University of Massachusetts and a Master’s of Science in International Marketing Management from Boston University. David also teaches a graduate-level class on product innovation and marketing at Boston University.

Ed Sarfeld
User Experience Architect
Macadamian Technologies

Ed Sarfeld is a UX Architect with over 20 years of experience in the IT industry and is a leading contributor to Macadamian’s Innovation Lab’s voice UX efforts. He has worked closely with a wide range of clients on multiple software platforms spanning industries from aviation to healthcare. Through his acuity of information architecture, user-centered design principles, interaction design, conversational interfaces and visual design, he has developed client and user solutions focused directly on meeting and exceeding their expectations and goals.

His current work in voice UX continues his interest in conversational interfaces that started while doing his master’s degree at Carleton University. Outside of the office, this voice UX guru can be found working with his hands remodeling his house.


Macadamian Technologies

Macadamian helps the world’s leading healthcare companies craft digital and connected health solutions to transform the future of care. As a full-service software design and development consultancy, we combine business strategy, user insights, and cutting-edge technological expertise to deliver the competitive edge you need to accelerate and bring to market breakthrough healthcare solutions.

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