Keeping up with At-home Care: How to Identify and Prioritize User Needs
Tuesday, November 16, 2021 (2:00 PM - 3:00 PM) (EST)
Over the past decade, treatments that normally take place in clinical settings are transitioning to the home (e.g. infusions, patient monitoring, dialysis). As a result, medical device developers should take into consideration how this might impact user needs for both patients and caregivers.
The webinar will provide specific methods for successfully identifying and defining user needs and tools for prioritizing those needs. We will utilize case studies to walk through the process of identifying and prioritizing user needs and how to effectively incorporate user needs into the product development cycle.
In this webinar, you'll learn:
- The methods available for identifying user needs and when to deploy them: desk research (known use problems analysis, competitor analysis), prior user research, stakeholder interviews, surveys, ethnography, contextual inquiry, and market research.
- How to discover pain points, gaps, and opportunities for exploration.
- Tools for prioritizing user needs (e.g. ranking, categorizing, and down selecting).